New Balance HQ wins prestigious award
27 April, 2015
category: Property News
THE New Balance headquarters in Birchwood has been recognised as one of the best workplaces in the north at the annual British Council for Offices (BCO) awards.
The American footwear firm’s Appleton House building, on Birchwood Boulevard, picked up the title of ‘Best Workplace Fit Out’ at the prestigious ceremony at the Lowry Hotel, in Manchester.
Originally based in Boston, New Balance made the move to the town in 2014 to support its growing commercial success.
Judges praised the building for its creative and quirky interior fit comprised of bright decor and the use of reclaimed materials linked to the company’s sustainability ethos, while the brand’s history is also woven into furniture at the site.