Eddie Stobart weighs up rebrand
21 December, 2017
category: Latest News
Warrington-based supply chain and logistics business Eddie Stobart has not ruled out rebranding when its deal to lease the name for free expires in 2020, with chief executive Alex Laffey telling Insider that “everything has a price”.
In April 2014, a 51 per cent stake in Eddie Stobart was sold by Carlisle-headquartered infrastructure and support services business Stobart Group to funds managed by Isle of Man-based asset management firm DBAY Advisors for £239.7m. When Stobart Group sold its majority stake, Eddie Stobart was allowed to lease the name for free until 2020.
Stobart Group has since proceeded to sell down its remaining 49 per cent stake and now has approximately 12 per cent of the business.